{"id":15932,"date":"2025-02-04T22:14:04","date_gmt":"2025-02-04T22:14:04","guid":{"rendered":"https:\/\/toscanoforme.com\/tuscan-shapes\/"},"modified":"2025-10-24T08:36:27","modified_gmt":"2025-10-24T08:36:27","slug":"tuscan-shapes","status":"publish","type":"page","link":"https:\/\/toscanoforme.com\/en\/tuscan-shapes\/","title":{"rendered":"Tuscan Shapes"},"content":{"rendered":"<h4>\n\t\t1961 Tuscan Umbrella Factory\t<\/h4>\n<p style=\"text-align: justify;font-family: 'Montserrat'\">\nIn the 1960s, the Italian beach industry was characterized by the predominant use of wood for the manufacture of sunbeds and umbrellas. It was in this context that Ombrellificio Toscano was founded in 1961, a company that would mark a turning point in the sector. Based in Tuscany, our mission was to innovate beach furniture by introducing functional designs and cutting-edge materials, while maintaining Italian elegance and craftsmanship. This commitment has allowed us to evolve alongside the national beach tourism industry, helping to set new standards of quality and style on Italian beaches.   <\/p>\n<p>\t\t<iframe title=\"OLD ITALIANO\" src=\"https:\/\/player.vimeo.com\/video\/1055397023?dnt=1&amp;app_id=122963\" width=\"1060\" height=\"596\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\t\t<\/p>\n<h4>\n\t\tBeach Resort and Cruise Industry\t<\/h4>\n<p style=\"font-family: Montserrat, sans-serif;text-align: justify\">\n From its early years, Ombrellificio Toscano specialized in the beach sector, quickly becoming a leading supplier of umbrellas and solutions for beaches and swimming pools. The quality and reliability of its products allowed it to quickly conquer the market. The company subsequently expanded its business into the cruise sector, providing outdoor solutions for ships, thus consolidating its presence in a global and constantly growing market.\n<\/p>\n<h4>\n\t\tThe 1980s and 1990s: Evolution in the Wellness Sector\t<\/h4>\n<p style=\"font-family: Montserrat, sans-serif;text-align: justify\">\n In the years following its foundation, Ombrellificio Toscano expanded its range, entering the wellness sector to meet the new needs of resorts, hotels, and other relaxation-related facilities. With growing interest in comfortable and peaceful environments, the company began to design and manufacture, alongside beach products, outdoor solutions for swimming pools, beaches, and relaxation areas.\n<\/p>\n<p style=\"font-family: Montserrat, sans-serif;text-align: justify\">\n Thanks to the quality of its products and attention to detail, Ombrellificio Toscano established itself as the ideal partner for facilities wishing to offer their guests an outdoor wellness experience.\n<\/p>\n<p>\t\t<iframe title=\"2 parte OLD ITALIANO_1\" src=\"https:\/\/player.vimeo.com\/video\/1055396810?dnt=1&amp;app_id=122963\" width=\"1060\" height=\"596\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8.jpg\" alt=\"\" srcset=\"https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8.jpg 1920w, https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8-300x169.jpg 300w, https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8-1024x576.jpg 1024w, https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8-768x432.jpg 768w, https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8-1536x864.jpg 1536w, https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8-700x394.jpg 700w, https:\/\/toscanoforme.com\/wp-content\/uploads\/2025\/02\/8-539x303.jpg 539w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<h4>\n\t\tInternational Expansion and New Challenges\t<\/h4>\n<p>\t\t\t<!-- Testo giustificato con font Montserrat --><\/p>\n<p>Starting in the 2000s, Ombrellificio Toscano consolidated its position in the wellness sector, introducing new outdoor solutions for luxury residential and commercial environments. The quality and innovation of its products led to international expansion, with the opening of a branch in Mexico. This marked the beginning of global growth, establishing the company as a benchmark for elegance and functionality in the outdoor sector.  <\/p>\n<h4>\n\t\tEvolution &#8211; Toscano Forme\t<\/h4>\n<p>\t\t\t<!-- Testo giustificato con font Montserrat --><\/p>\n<p>Originally known as Ombrellificio Toscano, we chose to evolve and adapt to new market demands, taking on the name Toscano Forme. This decision represents our commitment to remaining at the forefront and responding with elegance and functionality to the needs of an increasingly diverse clientele. <\/p>\n<p>Today, Toscano Forme specializes in creating products for four main areas: Residential, Hospitality, Beach and Outdoor, and Cruises. Each area of work is designed to offer quality solutions, created for exclusive environments and to ensure maximum comfort and style in every situation. <\/p>\n<p>\t\t<iframe title=\"Toscano Forme\" src=\"https:\/\/player.vimeo.com\/video\/1057081601?dnt=1&amp;app_id=122963\" width=\"1060\" height=\"596\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1961 Tuscan Umbrella Factory In&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"footnotes":""},"class_list":["post-15932","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tuscan Shapes - Toscano Forme Outdoor<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/toscanoforme.com\/en\/tuscan-shapes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tuscan Shapes - 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